Our Story

Novestrum is a consumer packaged goods innovation company focused on creating and building brands that make a positive difference. 

We combine insight, creativity, and commercial discipline to turn ideas into scalable, sustainable businesses.

Everything we do is guided by our ethos.

Better for the consumer – we develop products that genuinely improve people's and pets lives.

Better for environment – we champion sustainability, local production, and ethical partnerships.

Better for people - we put people at the heart of what we do, whether that's our customers, employees, or investors.
 

As brand builders, we bring together decades of FMCG, retail marketing, and operational experience to transform insights into action. 

From concept to full-scale launch, we create brands that resonate, perform, and endure.